The Objective

Tevo – AI-driven mobile apps company creating innovative apps that boost productivity, learning & entertainment worldwide. Tevo’s main challenge was not creative ideas or strategy, but a very practical bottleneck: too many manual operations across multiple advertising accounts. As the number of campaigns and accounts increased, the key driver of scale was no longer the “plan” itself, but the ability to execute accurately, consistently, and in a synchronized way at scale.

The Solution

Ecomdy built and provided the Campaign Management API as a technology solution to help Tevo automate and centralize the entire TikTok Ads campaign management workflow, under the execution and governance of the Ecomdy Global Gaming team.

With this solution, Tevo can:
- Create and manage campaigns in bulk (bulk operations): faster deployment and reduced setup time at scale
- Standardize and maintain consistent configurations across accounts: ensure compliance with standards and minimize discrepancies caused by manual work
- Reduce operational errors and eliminate “human error” bottlenecks: smoother, more stable workflows that are easier to control
- Scale without increasing workload: the system replaces repetitive tasks—such as selecting all geos with a single click—freeing the team to focus on strategy

The Result

After implementing Ecomdy’s Campaign Management API, Tevo achieved:

• 2x daily spending

• Stable ROAS

2x operational efficiency

The Campaign Management API is not just a “feature”; it is an operating system that helps businesses accelerate execution, standardize operations, and scale more efficiently with optimized costs.

Ecomdy does not only supports Game/App studios with TikTok performance optimization strategies. We also deliver technology solutions that help clients achieve fast, efficient, and sustainable growth; exactly what many studios are striving for as competition in the Game/App space intensifies.